US & International Trademark Registration

We handle clearance searches, filing and registration — domestically and abroad — so your brand's name and identity are protected everywhere you operate.

We file your US and international trademarks to ensure your culinary, wellness, skincare, or hospitality brand is legally protected wherever you operate.

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Trademark
We approach brand protection with an eye for design — considering what makes it distinctive, how its elements fit together, and how to protect its integrity as it moves into the world, no matter where that is.
Trademark Logo

How We Handle Your Trademark Registration

From clearance search to approval, here's what the
registration process looks like.

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Clearance Search
We look for possible conflicts involving similar names or logos and their phonetic variations, common law rights, and business and other registries through a comprehensive search.
Application
We file through the The US Patent and Trademark Office’s (USPTO) Trademark Application System, ensuring the product or service category, specimens, and other requirements are complete and accurate.
Examination
A USPTO examining attorney will review the application. If they challenge it with an Office Action, we will respond strategically.
Publication
Once the examiner approves the mark, it gets published in the Trademark Official Gazette for a period of time to allow for any objections.
Registration
Once registered, we offer trademark monitoring, because protection doesn't stop here.
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Hospitality Templates

Free IP Audit Checklist

Great hospitality runs on systems - built over time, not overnight. We can help you start the journey towards designing the legal and operational infrastructure behind your business.


Get access to our free IP Audit Checklist and a peek at our signature Hospitality Asset Intelligence service when you sign up.

Industry Specific Templates

Templates studied over time, not built overnight — for F&B, wellness, and hospitality.

Created to Protect

Agreements, frameworks, guides, and SOPs that tur your day-to-day into seamless consistency.

Made for Daily Operations

Attorney-developed templates designed to protect what your business has built.

FREE IP Audit Checklist

For hospitality, F&B, and wellness businesses, and the professionals who help them build.

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Checklist Here
The Cost of Cutting Corners

Navigating Trademark Registration:
Where DIY Filings Go Wrong

Trademark protection under the US Patent and Trademark Office isn't as simple as filling out an application - it's a legal process. Filing services can give a false sense of security, but without legal review, they often miss naming conflicts, descriptive language issues, and flawed specimens — the mistakes that lead to costly rejections and re-dos.

Mulitple Product or Service Classes
Plant-forward brands may think they are just filing for a single product or service category when they do a DIY filing, but they may need more without realizing it.
Generic or Descriptive Language
Not every name is protectable. Invented words receive the broadest protection, while words that directly describe the product or service face a higher bar for registration and are often refused outright.
Similar Marks
The likelihood of confusion applies when determining similar marks — this covers weighing the similarity of the marks, the relatedness of the products or services, and several other factors.
Office Actions
An Office Action response requires legal analysis and a well-supported argument. Responding inadequately, or missing the response deadline, can result in abandoned applications and added costs.
License, Franchise, or Sale of a Business
A self-filed application that skipped steps like a proper clearance search, missed common law rights, state registrations, or other conflicts, can turn into a serious liability the moment a business tries to scale.
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